Analytics Pseudonymizer

Analytics Pseudonymizer is a great feature to protect the personal data of your recipients. In this tutorial, you will see how the feature works and how to configure it properly.

About the feature

Analytics Pseudonymizer replaces recipient email addresses with pseudonyms and prevents storing any other data that could be used to identify recipients. This feature was originally built for clients using JungleMail in accordance with German laws that put extra emphasis on data protection.

Here's an example of a newsletter campaign log with Analytics Pseudonymizer enabled:

Enabling

1. In the app, click on the gear icon, then select Site Management Settings.

2. Check the Enable anonymous tracking of email opens and link clicks box and Save your changes.